Scale-Description

The AAS-13 scale includes 13 statements related to positive and negative attitudes towards aging. Participants evaluate their agreement with these statements using a Likert scale, typically ranging from “Strongly agree” to “Strongly disagree.”

Analysis and Use of Data

Analyzing data from the AAS-13 involves assessing ambivalence in age-related attitudes. Data can be analyzed to reveal whether participants hold both positive and negative views about older adults and how these contradictions might affect their behaviors and attitudes towards the elderly.
The AAS-13 can be used to:
Measure ambivalence towards older adults: Captures the co-existence of opposing attitudes.
Explore attitudes in different populations: Can be used to study attitudes across various age groups or cultural contexts.
Evaluate interventions: Can measure the effectiveness of educational or other interventions aimed at reducing negative attitudes and enhancing positive ones.

Purpose

The goal of the scale is to examine and understand the contradictory attitudes and beliefs that people may have about aging and older adults, with the aim of promoting awareness and improving social attitudes towards the elderly.

Scoring

Scoring of the AAS-13 involves accepting and evaluating participants’ responses based on a Likert scale. The scale typically includes positive and negative statements that are combined to produce an overall ambivalence score. Scores can be divided into scales or analyzed in total to identify levels of ambivalence.

Bibliography

Hummert, M. L., Garstka, T. A., Shaner, J. E., & Strahm, S. (2004). A model of the role of age-related social cognitions in the communication of ageism. In The role of communication in ageism (pp. 49-72). Cambridge University Press.
Cuddy, A. J. C., Wolf, E. B., Glick, P., Crotty, S., Chong, J., & Norton, M. I. (2007). Men as cultural heroes: The role of men in the gender hierarchy. Psychological Science, 18(6), 535-543.
Levy, B. R., & Banaji, M. R. (2002). Implicit ageism. In Ageism: Stereotyping and prejudice against older persons (pp. 49-75). MIT Press.